What Is Guerilla Marketing?
Marketing that is unconventional, non-traditional, not by-the-book, and extremely flexible. This article touches on the history (Marlboro Man) - and the future (the Internet) - of guerilla marketing.
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jay conrad levinson,
internet,
marketing - general,
street marketing,
direct,
insider,
seduzione,
ddb canada,
web agency,
e magazine,
e-magazine,
bordocampo,
development,
astroturfing,
entrepreneurs,
carta intestata,
blog pubblicità,
non convenzionale,
agent provocateur,
pubbliche relazioni,
guerrigliamarketing,
pubblicità sportiva,
strutture pubblicitarie,
budgeting & financial management,
profits,
callcenter,
outsourcing,
distribuzione,
rappresentanti,
non-conventional marketing
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