What Is Guerilla Marketing?
Marketing that is unconventional, non-traditional, not by-the-book, and extremely flexible. This article touches on the history (Marlboro Man) - and the future (the Internet) - of guerilla marketing.
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jay conrad levinson,
buzz,
viral,
business & economics,
ambient,
guerrila,
small office,
blog,
brescia,
langerie,
handbooks,
e magazine,
video virali,
punti vendita,
eventi sportivi,
elearning courses,
agent provocateur,
marketing sportivo,
visual merchandising,
comunicazione alternativa,
database,
outbound,
ricerche,
campagne,
call center,
numeri verdi,
social networking,
permission marketing,
user generated content,
guerrilla web marketing
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