ClickMeter simplest and most used feature is the traffic monitor for own website

Internal Traffic (on your site, from one page to another)
I use ClickMeter to monitor the links inside my website, and I discovered the main routes of users on my site. With ClickMeter you can monitor links on text, graphic, file downloads or even an email address. You can discover which link is most effective and which presentation is more interesting for your public (consider monitoring the news in your website).

Outbound Traffic (traffic leaving your site)
I use ClickMeter to monitor how many clicks people make on links external to my site so that I can know which partners are taking advantage of links on my site.

Inbound Traffic (traffic coming from another site)
I often publish links to my site in Forums or Blogs to market my site. But which post is the most effective? With ClickMeter I can discover when, who and from where the clicks are coming from a post to my site.